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Digital Talk: EMAS Winners Share Their Stories – Cases from Kramp and DFL

12 February 2026

During this DDMA Digital Talk on 9 March 2026, the winners of the EMAS Awards 2025 will share practical insights from two leading email marketing and automation cases. Kramp and DFL Digital Sports will explain how their work was recognised by an independent expert jury  and, more importantly, what lessons you can apply in your own practice.

What can you expect?

Each year, the EMAS Awards recognise the most innovative, effective and inspiring achievements in email marketing and marketing automation. In this Digital Talk, the 2025 winners will reveal what made their approach stand out.

The session will be moderated by Alexandra Stuij, Manager Mail & Projects at 123inkt.nl and jury member of the EMAS Awards.

You can register free of charge at the bottom of this page.

Speakers and cases

Kramp – Email Marketing Automation Excellence
Kramp won the Email Marketing Automation Excellence award with a fully automated email strategy. By linking product recommendations to customer behaviour, local preferences and smart A/B testing, Kramp demonstrates how scalable personalisation drives both higher engagement and increased revenue.

DFL Digital Sports – Outstanding Email
DFL Digital Sports won the Outstanding Email category with a campaign that broke completely from convention: an email disguised as a push notification, deliberately designed to stand out in the inbox. Humour, timing and a bold creative concept resulted in exceptional open and conversion rates.

Who should attend?

This Digital Talk is relevant for email marketers, CRM specialists, automation strategists, data marketers and anyone seeking practical inspiration from award-winning cases — especially those who aspire to submit their own case this year.

Be inspired by the insights of the EMAS 2025 winners and discover what you can take back to your own campaigns and strategies.

Want to showcase your own case to industry peers and the expert jury?

Submissions for the EMAS Awards 2026 are now open. Submit your case before 16 March 2026 at 17:00 via emas.nu/awards and your work could be on stage next.

Register for free